Camp St-Donat

This is my employer, C4 Communications’ client. This is work I did while working at C4 Communications. Camp St-Donat offers a vacation location and a stimulating camp experience for young kids aged 6 to 16, on Lac Archambault (Lanaudière). The organisation stands out with the quality of their activities and their desire to render their activities more accessible to a more vulnerable clientele.

Concept

Inspired by the original logo, I extracted the tent, the arrow (from bow and arrow) and the boat sail. The colours were selected to appeal to the newer generation, are more vibrant and youthful, representing nature, water and land activities.

This design project is on-going. As items become public I will be able to feature them on this page.